Technical How-To: How Long Do Clips Need to Be?

by Kaitlyn Mitchell

This week at Stringr, we’re tackling a question that Stringrs frequently ask: How long does a submitted video need to be? And what does it mean to submit only “raw” footage?

At Stringr, the quicker you upload your video, the more newsworthy it is. This makes it more likely for your video to be promoted to our customer.

The only way you can get your video to us as quickly as humanly possible is by NOT editing your video footage, as tempting as it is for you perfectionists out there. We see you there. We NEVER promote video submissions that have been edited to include subtitles over the footage and music over the natural sound. Our customers employ their own professional video editors who will edit your video to their liking — so there’s no need for you to.

anchorman-funny-quote-quotes-will-ferrell-Favim.com-51191

You will regret over-editing. Leave the hard work to us!

By unedited footage, we don’t mean a 20-minute video that shows your subject AND the inside of your coat pocket while you’re not actively shooting.

At the curation desk, we prefer to see your clips separately uploaded. If that means you submit 10 or more different video clips, no problem! You can actually group a set of clips — See our video on the Stringr home page on how to do this.

Many of you have asked — What is the proper video length of each footage request?

We here at Stringr ask that individual clips are no less than 10 seconds each, and ideally we are looking for about two minutes of footage. Unless you’re shooting action-packed breaking news, five-second clips are too brief to interest our customers.

But if you’re shooting plain old b-roll, it’s best to make each clip you submit at least 15 seconds to one minute in length and that you should provide a variety of shots at different angles and vantage points. The rule of thumb with b-roll is: the more you have to work with, the better.

While there is no time limit for your videos, note that the longer your video is, the longer it will take to upload from your smartphone using the Stringr app. So it is best to cap really great footage at one minute or so and submit another clip if you want to show more of the action. A fantastic feature of the Stringr app is its ability to upload your video in the background while you continue to shoot more clips on the app. It will then upload those clips separately.

Let us be clear: we do not frown upon editing your video clips together in a separate app before uploading to Stringr if it is done well and shows a variety of shots; however, if that prevents you from getting us your footage as fast as possible, it may not be worth the extra effort.

Screen Shot 2015-06-17 at 1.22.11 AM

Stringr footage from Chicago flooding in mid-June.

Happy Father’s Day, Stringrs! Stay dry — best to avoid taking your car for a swim like these unfortunate folks from Chi-Town.

One comment

  1. Erin Bersch · June 30, 2015

    Stringr is a great idea! I’m going to start getting some video footage today!

    Liked by 1 person

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s